VW’s Up! sets the standard for economy cars, takes World Car honors – VW Southtowne Utah

vW UP!
 New York – Volkswagen’s effort to set a new global standard for a small car design was recognized by the world’s leading automotive media in New York, as a jury of 64 journalists selected the VW Up! as the 2012 World Car of the Year.

The Volkswagen Up! was chosen from an initial entry list of 34 new vehicles from all over the world, then a short list of 10, then three finalists: the Volkswagen Up !, the BMW 3 Series and the Porsche 911.

“This award shows once again that in the Up! our designers and engineers have created a vehicle that has been thought through in minute detail. A vehicle that sets standards in its class for efficient use of space, safety, motoring fun and environmental compatibility,” said Martin Winterkorn, Chairman of the Board of Management of Volkswagen AG.

The World Car Awards jurors commented: “The little Volkswagen Up! has altered what we have come to expect from the city car segment. Of note are the responsive steering, sophisticated suspension setup, new efficient engines and the quality of materials and finish. Never before in this economy segment have owners felt so premium. Look for every builder of city cars to up its game just to compete with the new VW.”

To be eligible for the overall World Car award, the candidates must become available for sale on at least two continents during the period beginning January 1, 2011 and ending May 30, 2012.

As well as VW, Porsche took an award home for the new generation 911, which was voted 2012 World Performance Car. The Porsche 911 was chosen from an initial entry list of 19 new cars from all over the world, then a short list of ten, then three finalists: the Porsche 911, the Lamborghini Aventador LP 700-4, and the McLaren MP4-12C.

Detlev von Platen, president and CEO of Porsche Cars North America, said: “The new 911 is more powerful, delivers extraordinary driving dynamics, is more fuel efficient than ever, and is still a pure Porsche. Winning the 2012 World Performance Car is excellent validation from a global team of world-class journalists for the work and dedication of everyone at Porsche.”

The World Car jurors observed that, “The World Car Awards have had a Porsche in the final three for World Performance Car in all but one of the years we’ve been in existence. The all-new Porsche 911 Carrera and Carrera S have impressed our expert jury with leaps in innovation and risk-taking design choices while at the same time maintaining and improving upon the driving thrills we look for in any Porsche two-door.”

The 2012 World Car Design of the Year went to the Range Rover Evoque. Gerry McGovern, Land Rover Design Director and Chief Creative Officer, who led the design team said: “This prestigious accolade recognizes the overwhelmingly positive response we’ve received to the Evoque’s bold, dramatic design. It is a car that truly resonates on an emotional level.”

The World Car Design of the Year category, and the corresponding award, is meant to highlight new vehicles with innovation and style that push established boundaries. The Evoque competed with 46 other candidates.

The fourth award for the 2012 World Green Car went to the Mercedes-Benz S 250 CDI BlueEFFICIENCY. The Mercedes was chosen from an initial entry list of 23 rivals, including the Ford Focus Electric and Peugeot 3008 Hybrid. Mercedes’ Thomas Weber, Board of Management, responsible for Group Research and Development, said: “The highly efficient gasoline and diesel engines in the S-Class show that our customers can drive a luxury vehicle with a clear conscience. The S250 CDI is the most impressive example: with a fuel consumption of only 5,7 l per 100 km, the S250 CDI is the most fuel-efficient luxury sedan in the world.”

From The Detroit News: http://www.detroitnews.com/article/20120405/AUTO01/204050481#ixzz1rqlC13x1

For any questions on the current VW model line-up contact our Internet Sales Team at (801) 285-0334

VW Southtowne
11000 S. Frontage Rd
South Jordan, UT 84095
(801) 285-0334
www.volkswagensouthtowne.com
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One response to “VW’s Up! sets the standard for economy cars, takes World Car honors – VW Southtowne Utah

  1. Pingback: VW E-Up! | Volkswagen Utah·

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